Storytelling has the power to engage, influence, teach and inspire listeners. North Wet Masterclass Collaborative argue for organizations to build a storytelling culture and place storytelling at the heart of their learning programs. There’s an art to telling a good story, and we all know a good story when we hear one. But there’s also a science behind the art of storytelling.
This masterclass takes an evidence-based approach, drawing on the latest insights from psychology and neuroscience to elucidate the art and impact of storytelling for influencers, persuaders, and motivators alike.
Learning objectives:
- How storytelling can help people to process their experiences and to place people at the centre of health and social care.
- How storytelling can help someone who is not involved in your work make sense of it, connect with it and understand your why.
- Storytelling can soften the boundaries between people with lived experience and professionals.
- What practitioners might look at for in the anecdotes and stories that people share.
