This ASH webinar brings together leading experts in public health and economics to explore the economic impacts of smoking and the tobacco industry in the UK. Chaired by Michal Stoklosa, Economist in Fiscal and Legal Measures for Health at the World Health Organization, the session examines how the costs of smoking to the UK economy are measured, what happens when consumer spending shifts away from tobacco, and the pricing strategies that enable the tobacco industry to remain highly profitable.
Chair: Michal Stoklosa, Economist, Fiscal and Legal Measures for Health, World Health Organization
- Overview of the cost of smoking to the UK economy and how this is calculated, Dr Tessa Langley, University of Nottingham
- What happens to the economy when people stop spending in tobacco, Dr Howard Reed, Landman Economics
- Economics of the tobacco industry, profitability and pricing tactics, Dr Rob Branston, University of Bath
- Communicating the costs of smoking, Hazel Cheeseman, Action on Smoking and Health
- Q&A